About the Masterclass :

• The Masterclasses are free of charge

• This class will focus on the key themes of the 2021 Tourism Trends.

• Even before the pandemic, tourists were looking for new ways to discover places and cultures, seeking new destinations and activities between under tourism and creative tourism.

• In the post-Covid-19, new opportunities will open up for smaller destinations capable of enhancing their productive culture and strategically focusing on innovative tourism products between manufacturing, creative industries and culture.

The Masterclasses will be offered online and the program is as follows:

• This class is especially designed for international students but open to all.

• 45 minutes - conducted by an IULM Professor focusing on the topic "Creative Tourism and Made in Italy", analyzing the real challenges of our era post-Covid-19.

• 15 minutes - conducted by IULM International Admissions Officers dedicated to provide you with full details concerning their admission procedures, tuition fees, as well as financial aid opportunities.